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Restaurant Uniforms Made Easier to Purchase for Executives with Sharprint's New Whitepaper: "Custom Restaurant Uniforms: An 8 Step Guide"

CHICAGO, April 17, 2012 /PRNewswire-iReach/ -- Sharprint, a manufacturer of decorated apparel, has taken the lead on providing restaurant executives with a whitepaper designed to help simplify the purchasing process of custom uniforms for staff members. For many restaurant owners and managers, the process of designing and purchasing custom uniforms is often a daunting and challenging task. Sharprint has recognized this challenge and has created a simple 8 step guide that takes the restaurant executive through the decision making process.

(Photo:  http://photos.prnewswire.com/prnh/20120417/CG88283)

"Employee uniforms are the single-most important element in a customer's perception of a restaurant, executives need to understand the importance of taking their image and brand to the next level with their staff uniforms," said Sharprint President & Founder George Kilian. "With this publication, Sharprint is determined to helping restaurant owners and managers approach the decision making process strategically and with much enthusiasm."

The "Custom Restaurant Uniforms: An 8 Step Guide" whitepaper shines a light on the important steps and elements that a decision maker needs to consider when choosing staff uniforms. It is intended to provide enthusiasm for the reader when considering their uniform image, brand, identity, decoration, and material. It provides important guidelines that help an establishment to enable their employees to be walking brand representatives.

The whitepaper offers relevant tips and ideas with branding in mind, such as color, style, logo, and embroidery options – an important piece to a restaurants' overall marketing strategy. The paper also explores appropriate measures to consider when dealing with general uniform laws and industry best practices. With cost in mind with most executives, the whitepaper also touches on a uniforms' value when deciding on fabric quality and quantity.

"Custom Restaurant Uniforms: An 8 Step Guide" was created by the Marketing Executive Team, led by Sharprint's Creative Director Tara Zanzig. To download Sharprint's "Custom Restaurant Uniforms: An 8 Step Guide" whitepaper, visit: http://www.sharprint.com/custom-restaurant-uniforms-8-step-guide

About Sharprint, Manufacture of Decorated Apparel

Sharprint decorated apparel is a screen print and embroidery factory serving apparel companies large and small looking for the "best in class". Located in the heart of Chicago, this fashion forward decorator pushes the boundaries of their industry by bringing innovative new products to market at breakneck speed. 

George Kilian, a former band manager, started the business when he couldn't find a printer to get it right, so in typical fashion he set out to do it himself. That pioneering spirit still drives the 120+ members of the Sharprint family everyday. Over the course of 27 years Sharprint saw many homes and many faces but prides itself on the percentage of staff there over 10 years. Today the 40K square foot shop located in Chicago's Logan Square neighborhood is home to the finest production equipment in the industry, which includes MHM, M&R, Tajima and Brother. Sharprint has made a name for itself by putting quality, family and customers in-front of production numbers and profit margins. In return, the crew exudes an inspired and innovative approach to their work and their customers feel like partners and continue long lasting relationships. On that foundation Sharprint will continue to grow and meet the many challenges the future holds. For more information, please visit http://www.sharprint.com.

Media Contact: George Kilian Sharprint Decorated Apparel, 888-800-5646, [email protected]

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SOURCE Sharprint Decorated Apparel

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